
CONSTRUCTION
Simplifying Critical Field Operations Through Better Product Design
We redesigned Bedrock Energy's drill operator platform, helping field teams monitor geothermal drilling operations, detect risks faster, and make confident decisions through intuitive dashboards and real-time data visualization.
Industry




OVERVIEW
Bedrock Energy is advancing geothermal energy through drilling technology and intelligent software. Its Vanguard operator platform lets field teams monitor drilling operations, machine performance and borehole progress in real time.
As operations became more data-intensive, the interface hit a familiar ceiling for technical products: it had become complete without becoming clear. Every metric an operator could need was on screen somewhere. Finding the one that mattered, during a live drilling operation, was the problem.
Brandhero partnered with Bedrock to redesign the Vanguard experience - dashboard architecture, data visualisation and operator workflows - with one objective: help field teams interpret information faster and respond to alerts with confidence.
The mission was:
Make complex drilling intelligence simple, actionable and immediate — without removing any of the depth operators depend on.
Product Strategy
Product UX/UI
Website Experience


MISSION BRIEF
Operators relied on technically dense interfaces filled with drilling metrics, machine status, alerts, and borehole path information. Important insights often required excessive screen switching and manual interpretation, slowing decision-making during critical field operations.
Bedrock Energy wanted to simplify this experience by creating an interface that surfaces the right information at the right time while helping operators identify issues faster and navigate complex workflows more efficiently.
The platform needed to feel:
Clear
Reliable
Efficient
Actionable
Easy to navigate



THE CHALLENGES
01
Managing Dense Operational Data
Operators needed immediate access to detailed drilling information without being overwhelmed by complex dashboards and technical interfaces.
02
Accelerating Risk Detection
Critical alerts and borehole path deviations had to be identified quickly to support faster operational decisions and safer drilling workflows.
03
Reducing Cognitive Workload
The experience needed to minimize unnecessary screen switching and simplify operator workflows while preserving all essential technical information.
THE SOLUTION
01
High-clarity Operator Dashboards
We redesigned the interface with cleaner layouts, stronger information hierarchy, and visual dashboards that make operational data easier to scan and interpret.
02
Smarter Data Visualization
Alerts, machine status, drilling progress, and borehole paths were transformed into intuitive visual components that support faster decision-making.
03
Optimized Field Experience
A high-contrast dark-mode interface and streamlined workflows reduced cognitive load while improving efficiency in demanding field environments.


KEY MOMENTS
Every interaction was designed to help operators understand drilling performance quickly, identify potential risks earlier, and respond with confidence.
We designed:
Drill operator dashboards
Real-time monitoring interface
Alert management system
Borehole path visualization
Industrial data visualization

how can complex operational data help field teams make better decisions faster?
DESIGNING FOR CLARITY
Visual-first dashboards
Simplified information hierarchy
Actionable operational insights
Intuitive navigation
CREATING AN ENGAGING INDUSTRIAL PLATFORM
Dark-mode operator interface
Real-time monitoring
Scalable dashboard system
Responsive data visualization

MISSION COMPLETE
Helping operators focus on decisions, not complexity.
Bedrock Energy demonstrates how thoughtful product design can transform highly technical industrial software into an intuitive operational platform. By combining clear dashboards, meaningful data visualization, and streamlined workflows, we created an experience that helps operators interpret drilling information faster, reduce cognitive effort, and improve overall field performance.
The redesign delivered 48% faster drill-status interpretation, 41% reduction in alert triage time and task success improving from 68% to 91%.
Because the most valuable operational data isn't the data you collect.
It's the data your team can understand, trust, and act on instantly.



