Brand Strategy Prompt 1
You are a world-class brand strategist. I'm building:
[describe your startup — what it does, who it serves, the problem it solves]
My target customer: [age, behaviour, pain point]
Competitors: [2–3 names, or "none that I know of"]
Create a Brand Strategy Card with:
1. BRAND MISSION — "We exist to..." (1 sentence)
2. TARGET AUDIENCE — Specific persona (age, behaviour, pain point)
3. BRAND PERSONALITY — Exactly 3 adjectives
4. UNIQUE VALUE PROPOSITION — What no competitor does
5. TAGLINE — 6 words maximum, punchy
6. TONE OF VOICE — Bold / Warm / Playful / Minimal / Premium + why
7. POSITIONING STATEMENT — "For [audience] who [need], [Brand] is the [category] that [benefit]."
Be specific and opinionated. Avoid generic startup clichés.
Brand Naming Prompt 2
Brand Strategy Card:
[paste your full output from Prompt 1]
Generate 10 brand name options. Each name must be:
— 1–2 words max · Easy in English AND Hindi · No hyphens or numbers
— Evocative: triggers the right feeling without explanation
Use 2 options each of: Real word · Coined word · Metaphor · Portmanteau · Abstract
For each name give: (1) Naming style (2) Why it fits this brand in 1 line
(3) A .com domain suggestion
End with your TOP 3 recommendation with reasoning.
Color Direction Prompt 3
Brand Strategy Card:
[paste]
Brand name:
[name]
As a senior brand designer, recommend a 4-colour palette:
PRIMARY (dominant) · SECONDARY (contrast) · ACCENT (CTAs) · NEUTRAL (bg/text)
For each: describe colour, suggest HEX, explain WHY it fits this brand's audience.
Also name 3 reference brands with similar palette energy.
Logo Brief for Canva Prompt 4
Brand:
[name]
· Industry:
[industry]
· Personality:
[3 adjectives]
· Colour:
[HEX]
Create 3 logo concepts: Direction A = Wordmark · Direction B = Icon + Name · Direction C = Abstract Icon
For each: Visual style · Typography · Icon concept if any · Mood it creates
Recommend the strongest direction for this brand and explain why.
Brand Messaging Prompt 5
Brand Strategy Card + Name + Colours:
[paste all]
Act as a brand copywriter. Create a Brand Messaging Kit:
1. HERO TAGLINE — 6 words max + 2 alternatives for comparison
2. ELEVATOR PITCH — 3 sentences, conversational, written by a 23-yr-old founder who believes deeply
3. INSTAGRAM BIO — under 150 characters, 1–2 emojis
4. BRAND STORY — 100 words, starts with the problem/the moment it clicked
5. BRAND VOICE RULES — 3 specific rules (e.g. "We never say synergy. We say 'working together'.")
6. 3 SOCIAL CAPTIONS — Educational · Engagement · Behind the scenes
No buzzwords. No corporate language. Human, specific, and alive
Brand Pressure Prompt 6
My complete brand:
Name:
[name]
· Strategy Card:
[paste]
· Tagline:
[tagline]
Colours:
[HEX codes]
· Brand Story:
[paste]
Act as a brutally honest brand consultant. Score this brand out of 10 on:
1. CLARITY — Is it instantly obvious what this brand does?
2. DIFFERENTIATION — Does it stand out from competitors?
3. EMOTIONAL RESONANCE — Does it make you feel something?
4. CONSISTENCY — Do all elements feel like one cohesive brand?
5. SCALABILITY — Can this brand grow beyond the launch idea?
Overall /50 · Top 2 strengths · Top 2 weaknesses with specific fixes · Would you invest in this brand?