Building the future by creating a decentralized network of crypto currencies

Steer Finance is focused on creating a decentralized network for cryptocurrencies, offering an innovative and user-friendly platform for the crypto space. They aim to provide a secure and efficient environment for users to manage and interact with digital assets.

Our Approach

Steer Finance sought to establish a decentralized network of cryptocurrencies with a user-friendly platform that deviates from the typical dark mode aesthetic of their competitors. They required comprehensive branding and simplistic dashboard designs to create a seamless user experience.

What We Did

We developed a cohesive brand identity and designed an easy-to-use platform with a lighter blue shade (#334068). The dashboards were crafted to be intuitive, ensuring a smooth navigation experience for users. The project focused on creating a Web3 solution that stands out in the crypto space.

Challenges

The primary challenge was to design a platform that was both visually distinct and user-friendly. We needed to ensure that the lighter color scheme was effective and appealing while maintaining the sophistication expected in the crypto industry.

Outcome

The new branding and dashboard designs positioned Steer Finance as an innovative leader in the decentralized cryptocurrency space. The unique visual identity and user-centric design enhanced their market presence and attracted a broader audience.